FULL IDENTITY PACKAGE

LOGO + BRAND BOARD TOTAL: $2800

LOGO |$1800

We believe strongly that your logo is the first point of contact most people have with your brand and that it has the ability to draw them in or make them keep looking. We want to help you create an upscale logo that shares your personality while building perceived value and gaining trust with your future clients and stylists. You can see many of our logo designs HERE.

• initial design consult

• full color logo & bw version

• full color secondary mark & bw version

• unlimited revisions

• png, ai, eps, pdf files
  social media logo jpeg

BRAND BOARD | $1000

Brand boards are a great way to see your entire brand visually and help keep the look of your company stay consistent. You can see some of our brand board examples HERE.

• initial design consult

• fonts selection (2-4)

• custom color palette with color codes

• unlimited revisions

• 1 text graphic template with 10 designs

• 5 Instagram highlight icons

• pdf style guide with font files in zip form

SQUARESPACE WEBSITE

COST: $2500

*pricing does not include URL or Squarespace Subscription Fee*

What You Get: A strategic, custom-designed website built on the Squarespace platform.

Squarespace Features:

• You choose your theme or we can select for you

• An administrative, easy-to-use content management system so you can make changes to your website yourself.

• The ability to add unlimited pages with galleries and blogs, with unlimited bandwidth and storage, and multiple contributors.

• Fully responsive site, optimized for different screen sizes.

• Mobile optimized

• Built in SEO features

• Free Custom Domain with annual purchase

• 24/7 customer support from Squarespace

• Built-in Blog

• Promotional pop ups

• Announcement bar

• Linked social media accounts

• Email subscription sign up form or pop-up

• Email list & Email marketing features

• Favicon

• Fully integrated e-commerce (Only available with certain Squarespace plans)

• Sell unlimited products & accept donations (Only available with certain Squarespace plans)

In addition, Sip Dine Design will offer:

• 60 days of support and content edits*

• Curated Stock Imagery*

SMALL BUSINESS CONSULTING

STANDARD RATE $150 PER HOUR

[$120 FOR FEMALE SMALL BUSINESS OWNERS]

We believe that setting a strong foundation for your brand is crucial to a successful brand identity. During these meetings you will review and discuss your desired goals and build strategies for you to put into motion to help reach those goals. LO will work by your side to help you develop strategies and solidify those goals. LO finds it helpful to speak with small business owners on a regular basis to keep your strategy current.

Our business consulting sessions with LO are billed at an hourly rate. LO’s fee is $150 dollars an hour, but we offer a 20% Discount on these services for female small business owners. We typically book these sessions for 2 hours at a time.

SDD SOCIAL MEDIA MANAGEMENT:

• Social media management includes a dedicated account manager to oversee the entire monthly process start to finish.

• Full content calendar complete with agreed upon number of posts.

• Calendar contains images and personalized copy.

• We provide curated lists of relevant hashtags.

• We create a visually appealing and balanced feed with a mixture of client provided images, stock photography, and graphics.

• SDD schedules and posts both static feed and story posts.

• Monthly report comparing analytics, growth, and industry peers account tracking.

• Optional additional content creation packages, to include small business coaching and graphic design.

Please note, there is a one time $500 set-up added to your first monthly invoice. SDD also requires a 3 month minimum requirement when signing on as a social media client.

ADD ON ITEM | REELS CREATION |$125 AN HOUR

Let us help you strategize and develop Instagram’s big new thing, to successfully market your brand.

SOCIAL MEDIA PLAN

GOAL:

We would discuss more in-depth as you are closer to opening, but our goal would be to create an upscale, luxury feel with tons of personality. Fort Worth is a very Instagram heavy town, so using our knowledge of the market would post engaging and quality content while also implementing manual engagement strategies.

STRATEGY: 

• Tell the story of the business and it’s employees to get followers emotionally invested.

• Use a cohesive design style and graphics to encourage reposts and sharing.

• Give prompts for video/story/reels content to maximize social reach.

• Craft captions that engage consumers, connect with clients and other potential followers to increase salon traffic.

• Use thoughtful manual engagement to help build community and find new followers and connections through social media.

Glow up Salon Social media Plans